Publisher Partnerships
(Business Development) Specialist

Key Responsibilities

• Portfolio Management: Oversee a diverse range of publisher partnerships, providing tailored marketing support and ensuring each partner reaches its full potential. Drive engagement with Digitopia products and services to enhance performance and adoption.
• Relationship Management: Cultivate strong relationships with publishers and internal teams, proactively assessing account performance to identify growth opportunities and develop strategic recommendations.
• Consultative Support: Offer consultative guidance aligned with each partner's goals to support ROI growth, adding value to each partnership and enhancing satisfaction.
• Project Management: Lead and execute smaller-scale projects within the portfolio, coordinating activities, timelines, and resources to ensure smooth execution from start to finish.
• Data Analysis & Reporting: Run performance reports and provide bespoke analysis to maintain visibility on campaign results, utilizing insights to optimize outcomes and refine strategies.
• Internal Visibility: Advocate for publishers within internal stakeholders, working to maximize new partnership approvals and supporting cross-functional collaboration on new opportunities.
• Product Knowledge: Develop proficiency in Ebani Tech’s – Digitopia proprietary software and educate publishers on its high-level capabilities to drive adoption and improve results.
• Revenue Targets: Work towards revenue targets, striving to exceed 100% of revenue goals within the managed portfolio through effective partnership strategies.
• Industry Engagement: Attend industry events, read industry news, and network to stay current on trends and developments, leveraging this knowledge to act as a trusted expert in discussions with publishers.
• Cross-Functional Support: Support the local team with internal and external communications on cross-functional initiatives and network updates, contributing to cohesive project alignment.

Minimum Requirement

• 1-3 years of relevant experience in marketing, account management, or related roles.
• Experience with publisher models and the digital advertising ecosystem is beneficial.
• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Basic Knowledge of the India Market and some experience working with partners in this region.
• Exposure to Revenue Targets with a track record of contributing to revenue goals and supporting successful outcomes.
• Analytical Skills – Foundational experience in running reports, reviewing campaign performance, and identifying initial insights to support partnership optimization.
• Fluency in English is highly desired, with the ability to communicate effectively in both verbal and written forms. Fluency in local languages is an added advantage.

Ability

• Ability to work well independently and as part of a team.
• Good working knowledge of Ebani Tech’s - Digitopia value proposition and product offering Affiliate Marketing experience, with publisher technology or.
• Incubate a culture of collaboration, problem-solving and teamwork.
• Attention to detail and deadlines.
• Demonstrated ability to quickly adapt to evolving market trends, partner needs, and internal changes in a fast-paced environment.
• Takes initiative to anticipate partner needs and identifies opportunities for continuous improvement without waiting for direct instructions.

Skills

• Advanced level of proficiency in Excel and PowerPoint.
• Commercial and negotiation skills.
• Exemplary written and oral communication skills.
• Develop and maintain relationships across a broad sphere of influence, including internal stakeholders, executives and management teams, and external contacts (publishers, platform partners, sister companies, etc.).

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